Thrill Seekers vs. Fear Avoiders

Having problems convincing those at your organization about the marvels of new marketing technologies and practices? You might want to check out Seth Godin's blog entry on Thrill Seekers. I think this sums it up, don't you?

Let me just go on the record and say that Seth's blog is brilliant. I love his observations. While you are at it, check out his blog entitled Where Do You Park?

So now that you have read these two blog entries, which are you: a Thrill Seeker or a Fear Avoider? Do you park right in front or do you park down the street? Now, overall, what type of organization do you work for?

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